POLITICAL MARKETING

This time I am going to choose three posters from 2019 general elections, and analyse them from a marketing point of view.

1. This is the poster of PSOE, the patry who won the elections. We can appreciate a close up of Sanche's face to emphasise on him.

2. The slogan "Haz que pase" (make it happen) it's a very common one to use in this kind of things, therefore it is not truly original. They have used the red colour to contrast the black and white.

3. They won the elections as I mentioned and they obtained 123 diputees.

4. I like the poster as it is simple and elegant, even if it has few things in it.

1. This poster is from PODEMOS, they have used purple tones in accordance to their logo.

2. The slogan "la historia la escribes tú" (you write the story) it's more unusual than the first one.

3. They gained 42 diputees for the congress.

4. The poster has too many things and you can easily get distracted. 

1. This is the poster of PNV, a basque party.

2. The slogan says "nos mueve euskadi zurea, gurea" they played with two languages basque and spanish to attracts basuqe people as well as spanish people.

3. They gained 6 diputees this year.

4. I like the poster as the slogan is creative and different from the rest.